According to the reports of Hootsuite, Tiktok has now 800 million monthly users in which 300 million are of January 2019. It was the 4th most downloaded app last year which beat Instagram and Snapchat also. Before we know about Tiktok will deliver new customers in 2020, we need to know something interesting facts about Tiktok. Here we go!
Some interesting facts about Tiktok!
- Tiktok is all about creativity with performance.
- 40% of the users are between the age of 10-19 years.
- A larger number of micro-influencers.
- 26% of users are between the age of 20-29 years.
- A worthy content marketing channel for B2C brands.
How to user Tiktok for your brand?
Influencer engagement
If you are thinking to build your own brand account on Tiktok, it will be great, but maybe you will find some difficulty in getting loyal engagement and followers. Tiktok is all about influencer marketing which can allow you to connect with a larger audience and get impressive results. A major brand like Google, Chipotle and Coca-cola have giant followers army.
Hashtags and Competitions
The creative and effective channel requires a lot including frequent content. If you don’t know how to post regular content and updates and even if you don’t have resources then you can simply post some trending hashtags related to your brand and launch competitions.
You can launch campaigns for your followers and give them rewards and gift vouchers. In 2018, there was a campaign launched name #danceforchange by IFAD to support ‘world hunger’.
Advertisement types
Just like other social media channels, Tiktok also has 2 advertisement types, organic and paid. You can use Tiktok for free and if you want to advertise your brand to get more traffic, you can go for the paid ones. It gives you an opportunity to stand up in the huge crowd of Tiktok. You just have to create original, authentic, unique and engaging content. So, go ahead and get the young customers to your brand!
Now you know how Tiktok will deliver new customers in 2020. Get your customers and followers by applying these effective tips and share your thoughts with us on how it helps you.
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